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Rivera is a city located in the northern part of Uruguay, near the border with Brazil. It serves as the capital of the Rivera Department and has a population of around 65,000 residents. The city is known for its cultural blend influenced by both Uruguayan and Brazilian traditions.
One of the notable attractions in Rivera is the Mercado 18 de Julio, a historic market that showcases local crafts and products. The city is also famous for its vibrant street art, which reflects the local culture and history. Additionally, Rivera hosts various festivals throughout the year, celebrating the rich traditions of the region.
Rivera is also known for its natural beauty, with nearby parks and reserves that offer opportunities for outdoor activities. The region is characterized by rolling hills and rivers, making it an attractive destination for eco-tourism. Its strategic location near the Brazilian border facilitates cross-border trade and tourism.
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